The web design knowledge centre.
Honest, jargon-free guides to websites, SEO and getting found on Google — written for UK small businesses by the person who builds the sites. Teach first, sell second.
Pricing & choosing a web designer
Website cost calculator
Pick your pages and features for an instant, honest estimate of what a website should cost.
Try itHow much does a website cost? (2026)
Real UK numbers for DIY, freelancers, agencies and pay-monthly — and the hidden costs nobody mentions.
ReadWix, Squarespace or a bespoke website?
An honest comparison of cost, speed, SEO and ownership, so you pick the right route.
ReadDIY website vs pay monthly
Which is actually cheaper once you count your time, the quality and the enquiries at stake.
ReadPay-monthly websites — £50/month
How the everything-included monthly plan works, and who it's right for.
ReadCommon web design questions
Does my business need a website?
The honest reasoning — plus the rare cases where you might get away without one.
ReadHow long does a website take to build?
Realistic timelines and the factors that speed a build up or slow it down.
ReadWhat pages should my website have?
The essentials, the ones worth adding, and what each page is actually for.
ReadCan AI build a website?
What AI does well, where it falls short, and the sensible middle ground.
ReadHow long does SEO take to work?
An honest timeline — no 'page one in a week' — and what drives it.
ReadWhat is local SEO?
How local search and the Google map pack work, and the levers that move them.
ReadWebsites by industry
Websites for plumbers
Turning local searches into calls — click-to-call, trust signals and local SEO.
ReadWebsites for electricians
Certifications, service and area pages, and click-to-call that wins jobs.
ReadWebsites for builders & construction
Project galleries and trust signals that win bigger jobs.
ReadWebsites for restaurants & food
Tap-friendly menus, commission-free ordering, and the hungry-on-a-phone moment.
ReadWebsites for garages & automotive
Clear service pages, one-tap booking and the trust that gets drivers to choose you.
ReadWebsites for hair & beauty salons
Online booking, price lists and galleries that keep the diary full.
ReadWebsites for gyms & fitness
Timetables and free-trial signups that fill classes and win members.
ReadWebsites for cleaning companies
Easy quotes and trust signals that win regular, recurring contracts.
ReadWebsites for event & hire businesses
Premium galleries and effortless date-led enquiries that win bookings.
ReadWeb design near you
Web design & SEO basics
Can't find your answer?
Ask me anything about your website or getting found on Google. No jargon, no obligation — and if a website builder is genuinely right for you, I'll say so.